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Design is the process by which the needs of the customer or the marketplace are transformed into a product satisfying these needs.
Design essentially is an exercise in problem solving. Typically, the design of a new product consists of the following stages: 1.Stage - Discovery
The discovery phase is a crucial first step that involves a meeting or series of meetings with your team to understand your specific business goals, brand image, technical requirements and overall visions for the new Web presence. Advanguar control this comprehensive insight to create a customized Internet strategy most appropriate for your business model, marketing strategy and corporate infrastructure. 2.Stage - Branding To capture the brand consistency and message integration with your other communication resources, Advanguar will incorporate the branding of your marketing materials. Alternatively, if you are looking for a fresh new look, we can design an entirely new image that can drive the style of subsequent marketing materials. 3.Stage - Design The Design stages focuses in the order of the creative "look and feel" and user experience for each of the critical pages and conversion points across the Web site. The designer will create design concepts based on the 1/2 Stages, while the project developer proposes a site navigation structure. 4.Stage - Development Once arriving on a final design concept, the Web pages will be developed and optimized. This will include creating the code required to support the style sheets and style guides to establish consistency across the entire site and to optimize graphics for fast loading without compromising quality. 5.Stage - Deployment Before your website is deployed, it must first pass a strict testing standards. The quality assurance and testing practices ensure delivery of high quality, user-friendly solutions, which meet expected performance and messaging criteria. Only after the Web site is thoroughly tested by both Advanguar and the client will be launched live.
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